Personalised Video Marketing (PVM)

Intro to Personalised Video Marketing

If you’re looking for an engaging way to speak to your customers, video may well hold the answer.

 

From more efficient lead generation to accelerated deal closing and on-boarding effortlessly personalised video will help.

 

Available as simple 1:1 at-desk sales messages to mass-use data-driven brand assets, personalised video marketing can play a key role in your customer communications and can offer a better ROI and higher CTR than you have now!

 

What’s new in Marketing? You found it! Read on…

Ideal for...

Account Based Marketing & Deal Closing

At-desk 1:1 videos deliver a unique message to every single contact.

Prospecting

& Direct Comms

Professionally-created videos
offer 1:1 messaging at scale.

Lead-

Generation

Data-driven personalisation is perfect for top-of-funnel activity.

What is Personalised Video Marketing?

Marketing and sales are all about connecting with your customers – and the more you can tailor your messaging, the more effective your efforts will be.

Personalised Video Marketing combines the power of video with the engagement of personalisation, offering a range of options and approaches that each solve key communication challenges.

Stand out from the crowd, and be heard in a noisy marketplace. 

Video marketing is a game-changer. With a tool for every stage of your sales process – from brand awareness to long-term relationship development – PVM offers a solution for every need, audience and budget.

Speak to us today to see how personalised video marketing can help you and your business maximise engagement, conversion and ROI.

"Video is a channel that allows our sales team to personalise their outreach in powerful ways, and to put a face to what could otherwise feel like a cold outreach or sales process"

does it work?

Quick Numbers

1 %
Higher Conversion rate
1 X
Click through rate
1 %
improved brand Retention

Personalized video content can be the marketing breakthrough brands need.

“…As you digitize and automate more of your customer communications, a natural step in scaling, personalizing that content keeps the company and client relationship feeling human. It allows you to address audience members as individuals…”

PVM'ers say what?...

These folks are already seeing the benefits.

Further Resources

More content we wrote for you.

ON-DEMAND: You Just Can't Ignore What's New in Video!

From sales to marketing to killing endless hours on the internet, the allure of video is inescapable. 

 

Where it used to be expensive and time-consuming to produce, modern technologies and approaches mean you can now, with a few small changes, see some truly remarkable results.

 

Watch now >

The rise and rise of video marketing - our five strategy pointers

You won’t have missed the fact that video is continuing to grow in both popularity and importance.

 

It is a highly effective form of content; after all a picture does paint a 1000 words, and especially a moving image at that…

 

 

Read more >

The 5 big content trends - how many are you using?

Content, content, content! Content marketing should absolutely be part of your marketing strategy, you know that, we know that.

 

But like the world of social media and digital marketing, content marketing is ever-evolving and changes can happen fast.

 

Read more >

How to Be Comfortable on Video: 17 Quick Tips

If you’re camera shy or an introvert, the idea of being on video can be downright terrifying.

 

Luckily, there are a few simple things you can do to get more comfortable on camera.

 

Read more >

Choose your own Adventure Marketing

Do you remember the Choose Your Own Adventure books from when you were a child?

 

Maybe you need to ask your parents about them! Time to choose!

 

Read more >

Writing myself out of a job

The irony of writing a post about how fantastic video is is not lost on me.

 

Here I am, calling on 15 years of copywriting experience, oh-so-carefully-crafting-each-individual-sentence… all to explain that my beloved words no longer cut the mustard.

 

Read more >